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Warren Buffet's $80 Billion Secret for Creating Viral Content
How to Find Your "Content Box"
Happy “Quick Insight” Thursday,
Did you know that Warren Buffett, the world’s most successful investor, employs a genius strategy called the 'deal box'? 📦 This strategy led him to construct an astounding $80 billion portfolio…
And in this email, we’ll explain how you can use it to fuel your content strategy.
How does it work?
For Buffet: It means he only invests in companies, industries, and markets he KNOWS like the back of his hand.
He ruthlessly sticks to his circle of competence:
And for you: Imagine applying this same strategy to your content!
Your 'content box' could include any of the following:
🔎 Interviews: Dive deep into intriguing conversations.
🎥 Direct-to-Camera: Connect on a personal level.
📹 Vlogs: Share your life, insights, and experiences.
📚 How-to's: Empower others through step-by-step guides.
✍️ Written Content: Craft thought-provoking articles.
🎞️ Shorts: Deliver impactful messages crisply.
📊 Proprietary Data: Offer exclusive insights.
🎭 Spectacle: Create awe-inspiring visual content.
But what are you the best at?… Where is your experience?… And what forms of content do you love producing?
If you love conversations, start a podcast.
If you love to write, start Tweeting.
Just don’t chase trends or blindly copy others because your audience will sense if something is off.
That’s all for today, we’ll email you tomorrow with a curated list of 10 YouTube videos to watch over the weekend to turbocharge your business.
To your growth!
The Leveling Up Team
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P.S. Feeling overwhelmed by how to navigate your unique content journey?
Imagine having a custom marketing plan finely crafted for your 'content box’ — one that erases uncertainty, saves you time, and maximizes your reach — all while staying true to your circle of competency.
Our team can work with you to turn that dream vision into a reality.
Simply tell us a little bit about your company, and our marketing experts will put together a detailed plan to hit your growth goals—100% free.