How @SahilBloom Grew From 500 to 75,000 Followers In 1 Year

Hey there,

Just wrapped up an incredible chat with Sahil Bloom, and man, this guy’s journey is nothing short of inspiring.

If you don’t know, Sahill is the owner of SRB Holdings, a personal holding company currently comprised of ten cash-flowing businesses, and the Managing Partner of SRB Ventures, a $10 million venture investment firm.

But Sahil’s story as an online creator began during the pandemic.

With time on his hands and a passion for writing, he started sharing his knowledge on Twitter, focusing on finance explainers.

He had a mere 500 followers, but his clear, simple explanations started gaining traction. This wasn’t about chasing fame; it was Sahil sharing real, lived experiences, struggles, and learnings.

The Turning Point: The key to Sahil’s success? There were no shortcuts or hacks. He wrote an incredible 300,000 words on Twitter, learning and refining his craft. It was this consistent, genuine effort that gradually built his audience. By the end of 2020, he skyrocketed from 500 to 75,000 followers on Twitter alone.

From Threads to Newsletter and Beyond: Sahil’s strategy was all about adding layers of depth. Starting with Twitter, he expanded to newsletters, offering more comprehensive insights. Next, he moved on to a book deal, going even deeper. And now, he’s tapping into the power of video content.

Sahil’s Unique Content Philosophy: What sets Sahil apart? He believes in sharing content that he’s uniquely qualified to talk about. If a 22-year-old with no experience could replicate it, he wouldn’t share it. This authenticity is what resonated with his audience, making his content not just relatable but also irreplaceable.

The Growth Journey: No Algorithms, Just Authenticity: Sahil’s growth wasn’t algorithm-driven. He focused on authentic stories and experiences. His advice to aspiring creators? Live the experiences, face the challenges, and then talk about them. Authenticity breeds connection, something algorithms can’t replicate.

Consistency is Key: Sahil emphasized the importance of consistency. Whether it's his newsletter or social media, he never misses a week. That's the foundation of building a long-term audience. It's about showing up, week after week, year after year.

Drawing Inspiration from Life: Every morning, Sahil dedicates time to creating. His best ideas come from his own life – the books he reads, the problems he faces, and the questions he asks himself. This approach ensures that his content is not just unique but also deeply personal.

The Role of a Chief of Staff: Sahil also talked about the game-changer in his life – hiring a Chief of Staff. This allowed him to focus on what he does best: being creative and strategic. The Chief of Staff handles the operational side, helping Sahil stay in his creative zone.

Sahil’s Advice for Creators and Entrepreneurs: For those looking to make it in the creator economy, Sahil’s advice is straightforward: do the thing in the real world first. Whether it’s business, fitness, or any other domain, real-world experience makes your content authentic and valuable.

The Business Side: Building a Media Ecosystem: Sahil didn’t just stop at being a creator. He’s also the owner of SRB Holdings and the Managing Partner of SRB Ventures. His approach? Leverage creators for distribution when there's a product-audience fit. Sahil’s business acumen, combined with his creative talents, has allowed him to build a robust media and business ecosystem.

Final Thoughts: Sahil Bloom’s story is a testament to the power of authenticity, consistency, and hard work. It’s not about gaming the system; it’s about creating real, valuable content that resonates with people. And that, my friends, is how you build a lasting impact.

If you're itching to hear more about Sahil’s journey and insights, or if you want to dive deeper into growing your influence, watch the full interview here.

To your growth,
Eric Siu

P.S. Want to break your holiday sales records?

Grab a free marketing plan from us here, and we’ll show you how.