My posts are getting 85K views thanks to OpenClaw

My first X article?
6,500 views.

Not bad.

But then I rebuilt the system.

Now my OpenClaw setup averages 85,000+ views per article. One hit 102,000. Another 86,000. Another 69,000.

Same account. Same audience.
Different system.

Here’s what changed:

1. I stopped “writing” and started engineering.
OpenClaw does 99% of the heavy lifting. I tweak the hook. Adjust the headline. Clean up formatting. That’s it.

One post completely bombed.
I changed the hook and headline.
Boom. 673 likes.

Distribution is leverage. Hooks are everything.

2. Diagrams = perceived depth.
The viral posts included simple system diagrams: verification loops, decision interfaces, cron jobs, and agent coordination.

Hint: they weren’t hard to make.

But visually? They signal authority.
People assume complexity = credibility

3. The system feeds itself.
My agents ingest my past content.
They scan trends (Hacker News, Reddit, X, YouTube).
They suggest angles.
They repurpose Marketing School episodes into threads.
They draft LinkedIn versions automatically.

Even a B-minus draft is enough. I can turn that into an A+ with the right angle.

4. Compounding distribution = compounding luck.

85,000 views × 30 posts = 2.5M/month.
Over a year? 30M+ impressions.

Those are leads. Partnerships. Revenue.

And here’s the real takeaway:

This isn’t about X.

It’s about building a content engine that works while you operate. I explain my strategy more in this video.

If you want help implementing AI into your content strategy, Single Grain can deploy it the right way. We build AI-forward content systems that drive traffic, leads, and revenue.

To compounding distribution,
Eric Siu

P.S.

1 - If you want to grow faster using the power of AI, my agency Single Grain is offering free marketing plans to qualified Leveling Up newsletter subscribers, check it out here.
2 - We’re hiring AI-forward performance ad creative strategists, AI-forward SEOs and paid media people, AI short form creators, AI automation interns, and more. If you’re interested, apply at our Careers page.
3 - We launched ClickFlow to help automate and scale SEO.
4 - Interested in creating 1:1 personalized LinkedIn ads in minutes instead of weeks? Sign up for the Karrot.ai waitlist.
5 - For more in-depth marketing content, check out my Leveling Up YouTube channel
6 - To help this newsletter improve, fill out this survey