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- Basecamp's Hidden $100 Billion Growth Formula Revealed
Basecamp's Hidden $100 Billion Growth Formula Revealed
How to Make Your Premium Subscription “Feel Cheap”
Are you lowering your prices… and hoping for more sales?
Here's the reality:
It doesn’t matter if you’re running a SaaS, e-commerce store, or anything else…
The issue is not your price—it's how your price FEELS.
If you get "price feeling" right, you'll have a flood of new customers.
Just like Basecamp:
Basecamp grew to over 250,000 paid users and a valuation of over $100 Billion by making their $99/month premium offer FEEL cheap.
Here's how Harry from marketingexamples.com breaks it down:
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/77d04f83-3cc8-442a-a2d0-de40082c5f7f/image.png)
Notice how the landing page (1) sets expectations, (2) makes it seem like a no-brainer, and (3) anchors a higher price in the mind of the prospect.
If your pricing page doesn't do those THREE things...
... fix them now for an immediate boost in conversions, guaranteed.
Don't focus on making your logo cuter... or writing clever tweets...
If you don't have a SYSTEM for converting leads on autopilot (it all starts with "price feeling"), then this is your new #1 priority now.
You can either do this yourself...
Or let our conversion rate experts do all the hard work for you with a free plan.
Because there's a lot more work involved than just copy changes.
Before your free lead even THINKS about converting and visiting your pricing page, your branding and product have to prime them for a sale.
That involves, at a minimum:
Deep customer research, going beyond the surface level and discovering exactly what your target customer wants.
And...
Deep competitor research, knowing why prospects choose your competitors over you and "stealing" their growth.
We'll work with you to fix your "price feeling" and set up systems to generate more recurring revenue.
Simply visit the link below to get started for free:
Click here now to start growing your business faster with a free plan
See you again on Monday,
The Leveling Up Team
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P.S. Here are a few of our happy clients:
“SingleGrain has been there to help take a lot of the stress out of the process....” — Meredith Wood (Fundera.com)
“....We can count on them to bring new ideas to the table consistently and that's why we love working with them.” — Jacqueline Foster (Lever.co)
“....provided us with key learnings about our messaging that we are now using.” — Devin Kerr (Sandvik)
Don't lower your prices, it's a race to the bottom. Let us help instead.